Sky 4D VR
To show off the power of virtual reality, Sky produced an immersive, multi sensory virtual reality experience to be hosted at their iconic stand at Westfield White city. To get further reach, Sky needed a way to allow customers to pre-book their experience and share an engaging output.
To meet this epic requirement, we created two entirely new products. Built from the ground up to support this experience as well as serve future customers. We’re big advocates of not creating something for the sake of it. Thus, Quander Pulse & Quander Engage were born.
To allow customers to pre-book and receive content, we created Quander Pulse. Customers were able to pre-book their spot by picking a date and time slot from the booking website or Facebook Messenger Bot as well as register their details. This allowed the brand ambassadors on the stand to manage queues easier.
To capture content, we created the Quander Engage Box. Adding to the Quander Engage family, the Quander Engage Box allowed us to capture customers reactions from the VR experience using a GoPro and cut between clips of the VR experience itself. This allowed us to create up to 6 key moments in the VR experience. As this was fully automated, we were able to capture, render and deliver content to customers within 8 seconds.
Customers loved the 4D experience, and even more so couldn’t wait to get access to their videos. This was one of the most exciting and enjoyable projects that we have done to date, the numbers speak for themselves.